TONOS Records
TONOS Records is located in a strip mall in Clifton, NJ. It is an independent record store with a cult following, with authenticity as its strongest value. TONOS is more than a record store, it is a home to everyone in the community and strengthens that bond through a plethora of community-oriented events.
TONOS Records prides itself in its authenticity. It is a community hub aimed at uplifting the voices of its community through events. TONOS wants to have people feel welcomed and discover the vast world that music is. TONOS understands the power of music’s vast diversity and ability to create connection between strangers and aims to center that in its brand and message.
TONOS is more than a record store, it is a home to everyone in the community. It is a cultural music hub aimed at bringing people together through community events, educational opportunities, and the general human love of music.
TONOS believes in accessibility for all. They take a strong stance in human rights and that the voice of the people must be heard.
What is TONOS Records?
Branding
Final Deliverables
Physical Materials: Storefront, Event Posters, Event Notice Card, In-Store Poster, In-store signage and labels, Paper Bag, Plastic Bag, Business Card, Exclusive Record Stickers
Digital Materials: Social Media Posts
Pitch Deck Presentation
Ideations:
